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A.O.B.
Fancy a pint at The iPad Arms?
Published: 22 December 2011
Could this be a moment when the world turned, at least for pubbable types, a tipping, or perhaps tippling, point between the old and the new? A pub on the south bank of the River Thames in Vauxhall, London, is about to install self-service beer pumps on its tables.
Worse still for traditionalists, there’ll also be iPads on the tables to order food
and drinks, book slots at the pool table and operate the jukebox. There could be some reason behind this apparent madness, for it can be hard to hear yourself think in some pubs around the area’s Waterloo station, let alone make it to the bar. Perhaps the iPads are for girls, for whom pushing up to a bar is one form of shopping many don’t like.
That has to be it, doesn’t it? After all, isn’t it a test of manhood, a rite of passage, for a lad to learn how to shoulder his way up to the bar, firmly and politely, and then just as effectively to ‘Get them in’ as say we drinkers of Adnam’s, Fuller’s, Young’s and a thousand other beers? The Governance Partnership investigators are on the case, and will report back.
Pub link: www.thethirstybear.com
Ross Davies is a Partner of The Governance Partnership